Google’s latest algorithm update – dubbed the Google Penguin Update – has left a lot of business owners feeling a chill about their website rankings. The fact is, there are tons of website owners that will do just about anything to one-up the competition. They don’t care about right or wrong. They just want results. […]
VIEW POST »The latest Google Panda Update has been carried out via Twitter on March 23rd 2012. If you have suddenly witnessed a drop in your website ranking on the giant search engine then you can safely conclude that it is because of the new Google Panda Update 3.4. On every occasion when Google Updates their algorithm […]
VIEW POST »Just because there will continue to be more competition in your local market doesn’t mean you can’t still win big in this economy.
VIEW POST »Don’t get me wrong, the Internet can be a daunting place for many reasons, but that doesn’t mean not having an Internet marketing plan for your local business is acceptable, especially today. Read this closely: The Internet is Not Going Anywhere Anytime Soon, so this means that if you own, run or work for a […]
VIEW POST »If you want to leverage the Internet to get more leads, sales and customers, then you MUST have a strong pulse on your market online. What does that mean exactly? Two words: Keywords and Competition First, you must know the keywords your target audience uses when they search for your product or service online. What […]
VIEW POST »Are you using clear, concise, direct calls-to-actions in your online marketing? The reason why I’m asking this today is because I see far too often businesses build big, beautiful, robust internet marketing campaigns and then when it comes to action time, they don’t firmly state what the next step is for their target audience to […]
VIEW POST »Weak, generic, boring content is not going to get anyone excited about what your local business has to offer. Actually, weak content can have a huge negative impact on your business’s online marketing efforts as well. Here’s how… First, your website visitors are not going to be excited about the generic information that is on […]
VIEW POST »Tracking your marketing is incredibly vital to the overall success to any business, especially online. And when you incorporate a simple tool like Google Analytics in order to gather data about how people are finding your website, how long they are staying on your website and what pages they are visiting on your website, you […]
VIEW POST »The website is to a web marketer as a store is to the offline business. This is where you begin your serious relationship building efforts. You know how important it is to have a good website. But the site is only a one one part of the overall marketing process. You’ll also need to get […]
VIEW POST »There are many reasons why you would want to use local SEO but the biggest one is that it helps you tap into markets that are less competitive and highly responsive.
VIEW POST »