Category : List Building
Why Landing Pages Are Key To Effective Online Marketing
May 18th, 2012 | Posted in: List Building, Online Lead Generation, Search Engine MarketingIf you want better lead generation and a whole boatload of qualified leads at that, you’re going to want a great landing page. Seems obvious, right? The problem is most small business marketers often take the landing page for granted and spend more time and money on all of the other bells and whistles – […]
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Secret Local Business Internet Marketing Formula
July 7th, 2011 | Posted in: List Building, Local Business Marketing, Search Engine MarketingRevealed in the video above is the Secret Internet Marketing Formula for Local Businesses. Stray from this simple 3 Step Formula and you may be putting your business on a long frustrating path to acquiring new customers online. Not only will this formula help you understand exactly how to attract new customers for your local […]
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Do You Know What’s Happening In Your Market Online?
July 6th, 2011 | Posted in: List Building, Local Business Marketing, Pay Per Click, Search Engine Marketing, Search Engine OptimizationIf you want to leverage the Internet to get more leads, sales and customers, then you MUST have a strong pulse on your market online. What does that mean exactly? Two words: Keywords and Competition First, you must know the keywords your target audience uses when they search for your product or service online. What […]
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Is LinkedIn Essential for Your Local Business?
May 11th, 2011 | Posted in: LinkedIn, List Building, Local Business Marketing, Pay Per Click, Social Media MarketingIt’s amazing how many local businesses owners are brushing off the potential impact LinkedIn could have on their business. They say it takes too much time, it’s not effective, or they just don’t see the point, but just like anything else, you get out of it what you put in. Well here’s some food for […]
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Are You Leaving Money on the Table This Way?
April 26th, 2011 | Posted in: Content Marketing, Email Marketing, Facebook Marketing, List Building, Local Business Marketing, Online Lead Generation, Pay Per Click, Search Engine Marketing, Search Engine Optimization, Web Video, Website DevelopmentAre you using clear, concise, direct calls-to-actions in your online marketing? The reason why I’m asking this today is because I see far too often businesses build big, beautiful, robust internet marketing campaigns and then when it comes to action time, they don’t firmly state what the next step is for their target audience to […]
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Most Common Video Marketing Failures
April 8th, 2011 | Posted in: Content Marketing, List Building, Web VideoLocal businesses try online video with little success and don’t understand why. This post explains the most common online video failures guaranteed to sap video viewership. The first most common failure in video marketing is the video intro is too long and people are hitting the back button. The intro is there to let viewers […]
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Local Business Video Success Formula
April 7th, 2011 | Posted in: Content Marketing, List Building, Local Business Marketing, Online Lead Generation, Web VideoGive somebody one thing to do and they’ll do it. Give them two things and they won’t do anything at all. Keep with one specific goal for your videos. What is your ideal outcome and what is your viewer’s ideal outcome? Answer these 2 questions and you will be able to pull your video all […]
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How to Get Skeptical Consumers to Buy From Your Business
April 1st, 2011 | Posted in: List Building, Local Business Marketing, Web Video, Website DevelopmentIf you’re looking for one strategy that is virtually guaranteed to instantly increase leads, customers and sales in your business, look no further. Here’s your answer: Testimonials. Here’s the deal… Too many people have been burned in the past from businesses who made empty promises causing consumers to feel like they were underserved. Well, because […]
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Email Marketing Makes Follow Up a Cinch
March 21st, 2011 | Posted in: Email Marketing, List Building, Local Business MarketingAre you struggling to follow up with everyone that comes in contact with your local business? Well, following up and touching your existing and prospective clients a number of times is ESSENTIAL if you want to increase sales and more importantly increase your bottom line. 7 is the magic number for the number of times […]
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Best Way to Stay In Front of Prospects and Customers
March 9th, 2011 | Posted in: Email Marketing, List Building, Local Business Marketing, Mobile Marketing, Online Lead GenerationFollow up marketing is a big, big deal when it comes to converting prospects to customers in your local business. Unfortunately, this powerful strategy typically gets put on the back burner by local and small businesses left and right. The great thing about following up via the Internet is the web allows businesses to automate […]
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Is Your Marketing Boring?
February 28th, 2011 | Posted in: Content Marketing, Email Marketing, Facebook Marketing, List Building, Local Business Marketing, Online Lead Generation, Social Media, Web VideoIf you’re not sure if your marketing is boring, here’s a simple test: look and think about your business’s marketing pieces and campaigns. Now do the same with some of your competitor’s marketing materials. Do they look the same? If they do, this is probably not a good place to be.. Put yourself in your […]
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Instantly Improve Website Conversion Rates
February 2nd, 2011 | Posted in: Email Marketing, List Building, Online Lead Generation, Search Engine Marketing, Website DevelopmentWhat’s the one thing you want someone to do when they land on your business website? Do you want them to call your business to schedule an appointment so they can come in and see you? Do you want your website visitors to enter their name, email and any other pertinent information that you want […]
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How to Naturally Increase Web Rankings
January 24th, 2011 | Posted in: Content Marketing, List Building, Online Lead Generation, Search Engine Marketing, Search Engine Optimization, Website DevelopmentWeak, generic, boring content is not going to get anyone excited about what your local business has to offer. Actually, weak content can have a huge negative impact on your business’s online marketing efforts as well. Here’s how… First, your website visitors are not going to be excited about the generic information that is on […]
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Using Twitter To Transform Your Business
July 19th, 2010 | Posted in: List Building, Local Business Marketing, Online Lead GenerationMaybe you’ve heard about driving targeted traffic to your business using Twitter? Online marketers are focusing their traffic generation efforts to social marketing sites like Twitter. This is simply due to the fact that Twitter is the world’s water cooler, or coffee stand, or favorite place to hang out. Social networking sites like Twitter enjoy […]
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Using AI Lead Generation to Boost Your Online Marketing Strategy
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