Quickest Way To Burn Through Your Advertising Budget

June 22nd, 2011 | Posted in: Local Business Marketing, Pay Per Click, Search Engine Marketing

The majority of business owners continue to side-step this one particular question of mass Importance: Who is your target market? And for the few that actually give me an answer, there’s a strong chance this was their answer: ‘Everyone.’ Well, this couldn’t be farther from the truth (unless you’ve got tons of dollars), especially when […]

Follow Up Marketing

Best Way to Stay In Front of Prospects and Customers

March 9th, 2011 | Posted in: Email Marketing, List Building, Local Business Marketing, Mobile Marketing, Online Lead Generation

Follow up marketing is a big, big deal when it comes to converting prospects to customers in your local business. Unfortunately, this powerful strategy typically gets put on the back burner by local and small businesses left and right. The great thing about following up via the Internet is the web allows businesses to automate […]