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Schedule AppointmentCALL US 888.508.5151

Marketing Services
Social Media Programs
Company
- Locations
- Case Studies
Portfolio
Contact

New Client Questionnaire

These questions help our clients articulate their needs and business objectives. The answers help the team over here at Cogent Marketing provide accurate and more personalized service.

Business Name
Contact Name
First Last
Contact Phone Number
Contact Email
Business Phone Number
Business Email
Business Address
Street Address Address Line 2 City State / Province / Region ZIP / Postal Code Country
Business Website
Business Facebook Page
Business Twitter Profile
Business Google+ Page
Business LinkedIn Company Page
Business YouTube Channel
Years in Business
What is the benefit of your product or service to your target market?
What is your current monthly business revenue and what is your target monthly business revenue?
What is the lifetime value (in dollars) of a Client, Patient or Customer to your business?
How are your sales and profits this year compared to your previous years?
Describe your perfect target customer (age, income, location, attitude, etc.)
Money spent of advertising marketing last year?
Estimated money spent on advertising marketing this year?
Why should your target market choose to do business with you instead of going to your competitors or choosing to do nothing at all?
Who do you consider your biggest competition and why?
Please list any companies, agencies, publications, trade journals that your business considers a resource or trusted authority within your business vertical (NOT competitors)
example: Heating & Air Conditioning company -- SRP, APS, Trane, Bryant, Green Energy News, hvacwebconnection.com, etc.
Explain your current methods for finding new clients?
What forms of marketing are you currently using?
- Television
- Yellow Pages
- Radio
- Blogging
- Newsletter (Print)
- Newsletter (Email)
- Referral Program
- Internet SEO
- Internet PPC
- Magazine
- Newspaper
- Facebook
- Twitter
- LinkedIn
- Web Video
What forms of marketing have you used in the past?
- Television
- Yellow Pages
- Radio
- Blogging
- Newsletter (Print)
- Newsletter (Email)
- Referral Program
- Internet SEO
- Internet PPC
- Magazine
- Newspaper
- Facebook
- Twitter
- LinkedIn
- Web Video
What has been/is most successful for you in marketing and what has been/is least successful?
What action or response do you want from clients and prospects that visit your website?
Do you currently track how many people visit your website and where they are coming from?
Who is currently responsible for the management of your existing website and online marketing activities?
Describe your follow up system for past and current clients?
Do you have customer/client/patient testimonials? In what format do you have them (written, audio, video)? Do you have a system for gathering testimonials?
What are the most significant obstacles and frustrations standing between you and your goals?
If you had an extra $25,000 to spend on your business, what would you use it for?
What is your vision for your business future?
Any other comments or feedback the Cogent Marketing team should know about you and your business?
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Cogent Marketing,
925 W Baseline rd.
STE 105-A5, Phoenix,
AZ 85283 888-508-5151

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